Google Penguin is and its intent was to punish it and to prevent spamming of links.

The algorithm was developed to punish the web sites whose SERPs were determined on harnessing black hat Search engine optimization tactics like copy content, link schemes, cloaking, keyword stuffing, etc. There have been some upgrades to the Google penguin algorithm through time, and the purpose of updates was to prevent links building and to enhance a quality of content. Penguin 4.0 is the latest update and there two important changes inside.

Google penguin 4.0

Google penguin 4.0


You may take help from the manual to Google Penguin 4.0 to fully comprehend the modifications.

How’s Penguin 4.0 affect the site? Quick penalty concessions: Ahead of the upgrade penguin ran once every few months. The issue with it was the penalty got or can incur lifted while the algorithm has been refreshed. Now the variant is refreshing in time, meaning you don’t need to wait days to get the penalty.

Penalizing individual updates:

The old variant of Penguin didn’t use to penalize individual pages. Whenever it detected a spam signal, that the whole web site was buried.


So, What Happens?

The domain of that the page would drop throughout the SERPs even when all the other pages of the web site were free from any spam links. The new upgrade has changed the fact that and now Google only penalizes individual pages and not the entire site. However the effects of latest upgrades were felt at least 3 to 5 days after it was introduced. Some web sites enjoyed boost in ranking, and there were couple of sites in fact that had suffered penalties.

Disavow tool still working:

The new update hasn’t affected that the Googles team for manual actions, and it’s still going to be around even if the Penguin has gone real time. You may still ask for their assistance if you observe any negative link construction towards your site. I am an entrepreneur, social media enthusiast & blogger.


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